.Google.com's Martin Splitt answered an inquiry in the search engine optimisation Office Hrs podcast concerning whether recreating YouTube online video information right into message on a websites would be seen as duplicate content and also have an unfavorable effect on the website rankings.Although replicate information is actually certainly not a bad ranking factor, information posted on a much more authoritative site can result in the material on the much less authoritative internet site to become outed perform. It's a valid question to ask since material on an authoritative will definitely outrank the exact same content on a less authoritative one.Some in the search community pertain to one piece of material usurping the rankings of an additional as 'cannibalization' of the page's ranking capacity. This is actually the problem of the individual asking the question.Google.com's Martin Splitt told the submitted question:." If I create a YouTube video clip and then take that specific text or material and also place it on a web page, could Google flag that web page or even web site for replicate content?".Different Material Media Are Actually Dealt With As Different.Martin Splitt addressed that the two types of material are different and are going to certainly not be handled as the exact same content, therefore posting text material drawn out coming from a video is going to not be looked at duplicate content.This is his response:." No, one is actually an online video and also the other one is actually message material, and also will be actually one-of-a-kind web content!".Posting Removed Text Coming From Video Recording.Martin praised the idea of extracting text material coming from an online video as well as republishing it as text message, keeping in mind that some people like to take in web content in content kind instead of watching an online video. Switching the flow of web content from text message to sound or video recording is perhaps not a poor idea also due to the fact that some folks possess trouble reviewing message information and also might like listening closely to it coming from a video or a podcast style.Martin talked about posting video recording web content in a textual model:." It is actually likewise not a poor tip, some customers (like me) may favor a text version and others may certainly not be able to utilize a video recording model of the material from the beginning due to transmission capacity or visual restraints.".Takeaways.The concept responsible for the question is actually repurposing information and it's a great suggestion. Search is actually much more than Google, it is actually additionally YouTube and also everywhere individuals acquire their audio content, like Spotify. The fact that there is actually no cannibalization of the information in between mediums produces repurposing a realistic approach to expanding your content scope.Pay attention to the podcast at the 8:20 minute mark:.Included Image through Shutterstock/Roman Samborskyi.